Creative industries sector vision

The UK government has published its vision for the creative industries sector.

Creative Industries Sector Vision: a joint plan to drive growth, build talent and develop skills sets out how the public and private sectors will work together to help the creative industries – including the cultural sector – grow and contribute to the UK’s economy. 

The contribution of What We Do Now is highlighted as part of the wider impact of the sector and how community-based projects such as WWDN maximise the positive impact of the creative industries on individuals and communities.

Creative Placemaking is a pioneering methodology that uses creativity to support community-led change and is being successfully applied through a network of towns across the South of Scotland. The network is supporting the growth of local creative hubs, and in Dumfries has led to the founding of a community benefit society, which is bringing a section of the high street into community ownership. The Scottish Government and Creative Scotland’s 2020 Culture Collective Fund has also distributed over £10 million to date to community-based projects such as What We Do Now

Creative Industries Sector Vision: a joint plan to drive growth, build talent and develop skills

The creative sector has a significant economic impact on places, and the strategy also recognises the on wellbeing and the important role played in tackling the climate emergency. Creative industries were some of the fastest growing areas of the economy in the years leading up to the Covid-19 pandemic, contributing over £100billion a year to the UK economy. Building on this success, the vision sets out plans to increase the value of the UK’s creative industries by £50billion by 2030, and create a further million jobs in the sector. 

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